SEO or Search Engine Optimization plays a prime role when it comes to drawing your visitors’ attention. Of course, who would not like that! The more traffic that you get, the better are the conversions, and hence most marketers could not realize their strategy without SEO.
In such a scenario, link building plays a pivotal role and hence is identified as the single most important strategy out of several others. There is no trick to it, as pointed out by the SEO Company in Delhi, although there are other critical aspects to it as well. The Meta tags incorporated in the webpages decides the future of a website and hence could not be ignored at all costs.
Here are the five most important Meta tags that define an important role in SEO as identified by the SEO Company in Delhi.
Meta tags do not allow you to structure your content well. Some of the key points on why things work with Meta tags are as follows:
Speaking about the title tag, the title tag is one of the most important tags of all. The title tag acts as the interface between you and your audience and hence could not be ignored. The better the title is, the higher number of clicks or traffic you will get as the title appears in the rankings.
However, churning out great title tags is not as easy as it seems. Here are some of the best practices to guide you along the way.
Although not a significant ranking factor, the meta description is the most critical factor that allows searchers to know and understand what the page contains. On the other hand, great content, along with a great meta description tag, could increase the traffic manifold while decreasing the bounce rate significantly. This thus makes Meta description a principal part of SEO.
Some of the best practices for writing Meta description tags are as follows:
One of the most important roles in content creation is the use of heading tags. These tags are an important figure in the HTML and hence could not be ignored. However, despite the obvious usage, many critics consider the same as a key ranking factor.
A lot of misconceptions breed about the heading tags, while as per Google, tags only play a significant role in structuring the content. However, since everything revolves around content and how crucial content plays a role in backlinking, one could not ignore the importance.
Some of the principal practices about the heading tags are as follows:
Image alt attribute refers to the condition in which the image has a text associated as a context. The following is useful for onsite optimization and hence could not be ignored as per the advice from the SEO Company in Delhi.
The following is used in two conditions, namely;
The following are helpful in a wide range of aspects. For instance, e-commerce companies cannot thrive without images, and hence they play a pivotal role. On the other hand, Google stresses adding alt text tags as it helps it to understand the contents of the easier. This will also help them rank high.
Some of the best practices are as follows:
One of the most common attributes used while promoting a blog or article is the Nofollow attribute. Most articles contain a maximum number of references, and hence pointing out several attributes could be a disaster. In such cases, as pointed by an SEO company in Delhi, nofollow attributes play important characteristics.
Some tips regarding the same are as follows;
The SEO industry is booming like anything, and it is the small businesses that have become conscious of their digital presence. This is where SEO plays an important character as it can be a game-changer for any company.
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