Ballpoint pens as merchandising to promote a company, empty space.
83% of people who are given a promotional product are more inclined to work with the company that gave it to them. Additionally, 79% of people who receive a promotional item go and look up the business being advertised.
Not only that, but promotional products can be great for boosting employee morale and showing appreciation.
With promotional items being so influential in how people approach your business, it’s clear that using them can reap impressive rewards. But which items are most likely to leave a good impression and be useful to recipients?
Keep reading for five small business promotional items that you should invest in now.
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When looking for business promotional items, tote bags are a leading candidate that has only become more popular over the recent years. They come in many different colors, and there’s plenty of space to display your brand logo or message.
Plus, they’re eco-friendly. People can use them over and over again, making it more likely for the tote bags to be kept and displayed for many people to see.
T-shirts are perfect for promoting a small business because they’re so easy to customize. You can select shirts in many different styles (long-sleeve, V-neck, etc.), sizes, and colors.
People love clothing items because they’re useful and (hopefully) of high quality. If someone wears your promotional t-shirt out and about, that’s free advertising for your business!
If t-shirts don’t excite you, you can also opt for outerwear like hoodies, raincoats, or jackets.
Another option for useful and eco-friendly company promotional items is drinkware. This includes things like coffee mugs, water bottles, insulated tumblers, or even accessories like reusable straws.
Customize a mug or tumbler with your brand’s logo and choose an item that’s durable and stylish to ensure it gets the most use.
Things such as pens, highlighters, sticky notes, notebooks, and earbuds are great promotional items for a small business.
Add your contact information or logo onto pens and notebooks and pass them out at events or put them in welcome bags for new clients. Even if the person receiving the cheap promotional items doesn’t work from home, they’re still likely to get a lot of use out of them.
Stickers come with endless opportunities for branding. Design a main company sticker to hand out to people for brand awareness, or put together lots of different ideas to create stickers with different messages.
Stickers are an inexpensive way to get your name out there, and they have many different uses. This product is a good example of how versatile stickers for promotional items can be.
These are only a handful of the options available when it comes to useful and fun small business promotional items. Placing your logo or brand on popular items is a great marketing tactic that can lead to happier clients, customers, and employees.
Did you find this article helpful? Click through our other articles to find more business-related tips and tricks.
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