The year 2020 has been a year of change and conformity, and this goes to everyone. Many companies, may it big or small businesses are going online now for them to keep their business running. Many are using web design to increase their online presence; however, more often than not, their web design can make or break the goals they wanted to achieve for their business.
Web design is a very crucial part of every business that wants to go online. We see hundreds of websites every day that are stagnant since they are too dull. And it is the sad truth with the online competition; only the best will stand out. These days, the internet has set the standard on how people see a brand. If your website is attractive, your business is deemed trustworthy and of quality, but when it is poor, it follows that the company is not reliable and probably fake. Therefore, if you want to create a name for yourself online, you need to give it time. You have to be careful not just in your design but also on your content.
If you are not familiar with internet marketing and website development, it is best to get in touch with WebAdelaide.com.au web design team to help you out. Seeking the assistance of experts to handle not just your website design but also all your online marketing campaign is better than trying to do it yourself. Since they have years of experience in the field, they perfectly know what to do to help you out. However, if you want to take an active role in this area, here are some guidelines for designing a website successfully.
Take a Look at some of the Best Practices Below:
1.Plan Your Design
First and foremost, you need to plan. Yes, you will create a website, but what is your purpose in making one? What do you intend to achieve by creating a web page? Your visitors should know what your company is about within the first five seconds they are on your page. It is one indication of a good website. You need to lay out everything you want your site to contain. You also need to have an image of how you want it to look like.
2. Use Appropriate Images and Videos
Most of the time, users are attracted to images and videos rather than text. So it is better to capture their attention through these. Videos and pictures can deliver more in a few seconds as compared to texts. And remember, users often get bored easily, and when they see the text is too long, most will not even bother reading. However, you should also limit your uploads. Do not overload your page with images and videos as it might defeat your purpose, or it might confuse your web users.
3. Stay User-Friendly
One of the things you need to remember is to keep your website as simple as possible. What visitors want is a direct approach to their concern. Make the site easy to navigate and easy to understand. Make everything clear, so they do not have to find tabs and other information they want.
4. Be Mobile Friendly
It is also advisable to have a mobile site. Remember, most users are on their gadgets. Web pages often load slowly on mobile phones, thus make sure you have a mobile site so they will not have a difficult time loading it. If they see it takes a long time to load, most will go to another page, and that is a loss for you.
Common Web Designer Mistakes
They are lots of online tutorial and contents that advise what to do to make one’s website a star among others. But, they fail to point out what matters when it comes to developing a good site. If you have decided to create your website and wanted to do it on your own, here are some of the web designer’s mistakes and avoid them at all cost.
1.Not Telling the Users What Your Business Do
Once a user visits a site and fails to catch the attention of that user on the things your business does, most likely, that user will end up clicking the back button and leave right away. It is essential that your website’s homepage or landing page be able to deliver to your users what’s your business precisely is offering, either its a product or services. It is also wise to add some features that will further entice the user to stay longer by showing them good testimonials and positive reviews from your previous customers and business affiliates.
2. Not Making Your Website A Mobile-Friendly One
Nowadays, it is imperative that your website is mobile-friendly. Millennial generations use smartphones and tablets more than using a desktop computer. Not making your site a mobile-friendly one will only cause a bad user engagement since it will be difficult to browse your site using smartphones and tablets. You will also get penalized by popular search engines such as Google, and it will dramatically affect your overall search rankings.
3. Not Optimizing Your Website Properly
Many users will agree that when a website takes too much time to load, they will leave that website and look for another that loads faster. Make sure not to use too many animations and irrelevant plugins and images to your site. Keep only the things that you need. Keep your design catchy but simple at the same time.
4. Not Making Your Website A User-Friendly One
Users tend to like a website that they can easily use and explore. Make your homepage organized and able to tell your users what you are offering and able to suggest what’s the next page they should go. Every page should be clear and informative. Create content that is relevant to your readers, useful, and engaging.
5. Not Properly Managing External Links
Contents are King, and they are vital for user engagement to become a success. However, inserting too many external links will only encourage your users to leave your website. Link building is good for a good domain authority rank, but too much connection will also do no good for your website. Also, it is better to avoid placing social media icons on top of every page as it also encourages users to leave your site.
There you have it, these are the common mistakes we designers have done this year, and better avoid them at all costs. Make sure to contact WebAdelaide.com.au web design for professional ideas.