Are you aware of how you can improve the performance of your company’s vehicles by using fleet tracking?
GPS fleet tracking is the most common way for fleet managers to monitor their vehicles. It allows them to gain insights into ways they can streamline their operations. The global market for fleet management software was worth $16.9 billion in 2020 and is projected to grow to $59.1 billion by 2028, research shows.
What is fleet tracking, and how does it work? Read on to learn some of the ways fleet tracking solutions can benefit your business.
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How Does GPS Fleet Tracking Work?
GPS fleet tracking uses the Global Positioning System (GPS), a constellation of satellites. It tracks the location, speed, and movement of vehicles in real-time.
Modern truck tracking systems use a small fleet tracking device installed in each vehicle. They use artificial intelligence (AI) to interpret the data and provide fleet managers with visibility into the performance of their vehicles on the road.
Types of Fleet Tracking Device
There are three different types of devices a fleet tracking system can use — hard-wired devices, plug-in devices, and phone-based apps.
Hard-wired devices offer the highest security. They are resistant to tampering, making them well suited to businesses that need to gather data for compliance purposes. They can connect to other devices and sensors to provide a complete picture of business operations.
Plug-in devices are easier to install. And they are more flexible, as they can move between vehicles in the fleet as needed. This is better suited to businesses that have a high turnover of vehicles or use rental vehicles.
Mobile tracking apps are the most convenient. They turn a phone into a tracking device and do not require separate installations. But they provide fewer data points as they have limited sensor capabilities. However, they enable fleet managers to track employees when they are away from the vehicle.
What Are the Benefits of Fleet Tracking?
Fleet tracking software provides insights that managers can use to make the most efficient use of their vehicles. The software provides accurate data on fuel consumption, vehicle routing, time spent on-site and on the road, as well as driver behavior.
With a better understanding of how their vehicles operate in real-world situations, fleet managers can better understand the needs of the business. They can make informed decisions that increase return on investment and profitability.
Fleet tracking solutions also make it easier for managers to stay in contact with their drivers. Apps that connect dispatchers with drivers enable them to manage the fleet in real-time.
They can communicate status updates, route changes, weather data, and delivery instructions. They can also provide coaching to drivers to help improve their performance and safety.
When a fleet is running at optimal efficiency, customer service outcomes improve. Businesses can provide customers with updates about the location of deliveries and ensure they arrive on time.
They can provide accurate documentation and proof of delivery. This encourages customer loyalty, which translates to increased sales.
Use GPS Tracking to Optimize Your Fleet
Fleet tracking can help your business to make more efficient use of your vehicles. It can give you insights into driver behavior and routing. In that way, you can make informed decisions that improve the bottom line.
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