How to promote your cleaning business in Australia? There is no answer to this question. Then what should you do to advertise your cleaning business?
The brief solution is that even if you have planned everything still leaves space for new business and opportunities. Different clients come, and you would like to be ready. Also, it is one of the only ways to grow your business. So how do you market your commercial cleaning Melbourne business?
When you start a new cleaning business, the most important factor is getting customers to help you make your business successful and profitable. The possibilities for potential customers are endless.
There are residential homeowners who need a weekly cleaning for their house, as well as colleges, universities and businesses that require a service that comes to empty the trash, clean the rest areas, vacuum or polish the floors.
Make a one-page flyer that defines your company and the facilities you propose. Provide your contact information and keep the flyer short and concise. Include your logo or any other cleaning-related imagery to add visual interest.
Distribute flyers by mailing them to local homes and businesses, or post copies on doorsteps in your town. Leave copies of the flyer in your community bulletin board at supermarkets, community centers, and schools.
Invest in ads for your vehicle that show your company name, logo and contact number or website. Advertising on your vehicle can be effective in promoting your cleaning business as you drive through town and other drivers see your car in traffic.
You can buy magnetic signs that stick to the side of the car or specially designed window signs that can be displayed on the rear window of your car for all to see.
Order promotional material for your company as commercial cleaning dandenong from a local printing service company or by mail. Wear a t-shirt promoting your business wherever you go so others will start to see your business name.
Put an ad in the local paper and also occasionally in newspapers of other towns. Newspaper advertising can be costly, but it is still an effective means to publicize your organization in the regional area.
Your customers will see your advertisement while reading the newspaper.
Offer promotions to new customers who have not yet hired your cleaning service. Give new customers a 50% off trial on their first clean or create a catalog of coupons with gradual discounts for each cleaning from the first to the fifth, and even beyond, if desired.
Offers 10% discount on the first cleaning, 20% on the second and so on. Provide your existing clients with a referral bonus consisting of a discount on their next appointment or a free cleaning in exchange for a new client referral.