As the internet continues to become increasingly saturated with loan affiliate marketers, it becomes difficult to differentiate yourself from your competitors. The good news, however, is that there are still ways you can market yourself effectively to generate leads without being overly aggressive or appearing desperate.
In this guide, you’ll learn three tried-and-true methods that you can use to market yourself as a loan affiliate, starting today!
Contents
Sales/Landing Pages
They may not sound sexy, but sales/landing pages are probably going to be your most effective tool in getting leads and closing sales. If you have a more info page on your website that offers something of value to people who don’t have time to read your whole post (like free templates), you should send them there after they opt in with their email address. You could also create a lead magnet specific to a particular audience to offer even more value while collecting additional information from potential customers. Try to gather as much information about someone as possible when they sign up for your list, so it’s wise to include a mailing list subscription form at least on one page of your site. Ensure the form is clear, easy to fill out, has clear instructions and options, and collects only the necessary information. For example, if applicable, name, company name, and contact details like a phone number or email address. You might want to consider adding fields for how often they would like emails from you (weekly? or monthly?). Also include what types of content they would like to receive, such as marketing tips, personal finance, or home organization.
Splash Pages
One of your main goals when promoting affiliate products is to drive traffic. The more visitors you get, the more customers you’ll acquire. One great way to generate interest and create visibility is with a splash page that showcases specific benefits and features of a particular product enticingly. Splash pages are similar to landing pages in that they display only one call-to-action but tend to provide a lot more information about your product or service (since it isn’t really necessary for people coming through). As a loan affiliate, you can use both methods interchangeably. The choice depends on how much detail you want to provide about a particular offer versus how much space you need for it on your site.
Comparison Web Pages
One quick and easy method of finding new affiliate products to promote is by creating comparison web pages. These pages simply put your product or service up against a competitor’s offering and then rate your product or service on various factors (quality, brand, price, etc.) You can even use free website building software to make it look nice! Just be sure to include affiliate links in each section. For example, let’s say you’re promoting car insurance for students. On your page, you might compare features between several competing companies and then give recommendations based on price and coverage types (or whatever else).
Conclusion
Now that you have the ways to market your loan affiliate business, it’s time to get out there and get started. Don’t be shy! Use these tips and techniques, and watch as your success increases. The most important thing is to use a strategy. Decide which marketing method will work best for you and then focus on it until it becomes second nature.