You consider yourself a “gourmand,” and you are jealous about people who quit their job and they do what they enjoy? How to become one? Where to begin? How much time and money do you need before you start making money? What are the risks? So let’s get started.
We determine the niche and audience of the future blog.
What will you write about?
This moment needs to be well thought out, and the topic that is closest in spirit should be chosen. Here are the most common ones:
-Reviews of restaurants, receipts, national and international cuisine, interviews with chefs, etc
-Vegetarian and Raw Food Diet;
-Food for children;
-Drinks (alcoholic, non-alcoholic, and everything about them).
The choice of audience is closely related to the topic that is close to you. If you are going to write about bars and pubs, then the audience will be quite young – 20-40 years old. Slang can be youthful, easy, and communication with humor is suitable. If the choice fell on expensive/fashionable restaurants, then the language of the story should be different – more lively, deep. Even nutrition facts and diagrams from rabbit meat can be introduced in an aesthetic way with great content.
Create a Blog
After deciding on the topic and audience, you can start creating the blog itself.
You need to come up with a name. The name should be short and easy to remember.
Now for the technical part. First, choose a platform for creating your blog, such as WordPress. Why exactly her? This is an ideal platform for further earnings, and after all, it is for the sake of it that you started all this. Or, if you don’t have time or enough knowledge about new techs, simply you can hire a web developer who will do that for you.
Buy a camera
No food blog can be popular without beautiful food photography. High-quality images are the backbone of a food blog. Getting a good camera is a must, and it can also be your iPhone camera if you have a technique to get cool pictures with that too. Except for photos, remember that video content is working well, too, especially if you are showing a receipt. So after buying your camera, check some video marketing tricks.
Learn and learn again
It is quite possible to learn how to take pictures on your own. There is tons of information on the Internet now – sites, blogs, video headings, etc. Participate in thematic events and classes to learn more.
If your topic is healthy food – get to know the rules of the PP as closely as possible so as not to suddenly screw up.
Create a content
Make a plan about photos and text that you want to publish. You can write it down in a regular paper notebook, but it is better to use a spreadsheet to distribute materials for publications directly in it. The main rule of doing this is to place popular #hashtags under publications, which users can find you.
Initially, no one will rush to order advertising on your blog or photograph food if you suddenly decide to become a professional food photographer. To start to make money on your blog needs a lot of time and effort. You need to be ready for monotonous work, to have perseverance. And most importantly, be prepared for unstable earnings…But “Rome wasn’t built in one day,” right?
Anahit Grigoryan is a freelance writer and marketing specialist who works on blogs and articles related to digital marketing. She is a marketing enthusiast who currently works as a marketing strategist at 99PAWR and is simply addicted to everything that includes marketing. Probably you understood it already because in her short bio you read the word “marketing” 4 times… now 5.