Electric vehicles these days are in limelight because of their amazing benefits. A country like India is welcoming this new innovation in the country. It is very clear the electric vehicles are the future, and it is rocking the Indian market. People are getting attracted to it because of its amazing features. Also, people are much tensed about the increasing prices of petrol and diesel which makes transportation difficult. This is one of the main reasons why people are falling for electric vehicles.
These days many businesses are taking this as a marketing strategy as many implement EV charging stations. An EV charging station requires a charge anywhere unlike the traditional vehicles who get charged only at the fuel stations. Many hosts in commercial locations like shopping malls, office buildings, hotel chains etc offer e-charging services to attract people. This way the people with electric vehicles will come to their place and while their car is getting charged, they will visit their place, and some may even fill their carts. Many have observed that this way their sales have increased and also it has helped in retaining the customer, hence creating a loyal customer base. The EV charging hosts are also called the green leaders. The electric vehicle charging spot will give the business a competitive advantage over the competitors. Installing electric car charging points now is the smart future move. Also, this way the businesses can send a clear and visible message that the business stands for the environment. Plus, this is a great way to advertise the products which will further help in brand awareness.
Following are some of the factors one should consider for EV customer’s satisfaction:
- Seamless charging experience- The EV host can make sure that they provide a satisfying experience by providing easy to use apps and driver portals to increase their satisfaction level. They should get a self-help app through which the driver will come to know about the status of the EV charging point. Real-time pop-ups and notifications will help the customers.
- Speedy issue solution- Every customer demand 24×7 charge service so that they can get their task done. So for this, it is important for the portal to be smooth enough. In case of any issue, the support tools should track the issues, analyse the root cause and bring the problem to an end.
- Billing and payment- Make sure to provide all the payment options, both online and offline. Also, make sure that the billing should include all the details like time, place, electricity usage and other related details. Try to go for the digitalization process which will further reduce the chances of corrupted transactions.
- Insights of an electric vehicle- The comprehensive dashboards will help in providing real insights like previous charging status, energy usage, emissions, battery condition etc will help the host to help the driver with new services which might be crucial in managing the electric vehicles.
So above are some of the factors to be considered to make the drivers of the electric vehicles satisfied.