How to Use Linkedin for Lead Generation?

Do you rack your brains on how to generate new leads the best way? Lead generation via LinkedIn is the most effective solution used by any LinkedIn lead generation agency. This social network is specially created for business people. LinkedIn manages to develop business in the B2B segment. The most productive method of lead generation on LinkedIn is adding friends and expanding your network of contacts.

You should send applications to people who fit the description of the target audience. It’s a time-consuming process. If you want to save time and spend little effort, you’re recommended to hire BrightestMinds.io LinkedIn lead generation agency. 

Linkedin Lead Generation Service:  Tips for Generating Leads via LinkedIn

What do you need for lead generation using LinkedIn? Create a LinkedIn account, if you don’t have one. LinkedIn suggests users that it thinks might be of interest to you. The selection is based on the analysis of your page. As a result, in the My Network section, you can see a list of relevant contacts. 

The social network selects people who are as similar to you as possible. But these people aren’t your potential customers. So, what should you do for effective lead generation? 

“If you want to get leads from LinkedIn, our company will find potential clients at an affordable cost fast” – the BrightestMinds agency will do it instead of you while you are engaged in business processes. How do lead gen companies get leads? Find out what steps experts take for getting leads.

• Search for the targeted leads. Enter the necessary keywords or the names of the positions of the target audience. Specify the region and add people from the search result. When inviting, LinkedIn offers to write a cover message of 300 characters. Only the most targeted leads are needed. Write an offer in the accompanying message. Some may consider it to be spam ads and delete them while someone will answer and buy your services/goods.  Choose the first appeal that is most relevant to the target audience.
• Start the conversation. When everything is done, start the conversation. Point out those things that distinguish your brand from competitors. The arguments should be interesting to the interlocutor. Give examples when you’ve managed to increase the sales of the same auto parts store as the interlocutor’s by 7% within 1 month. Move on to conveying the meaning of the negotiations. Explain to the interlocutor why he/she should contact you.

If it is already clear that the product is relevant to him/her, you can immediately offer it. For example: “Let’s discuss the possibility of introducing our CRM system into your business, which will lead to a 9% increase in sales without spending on marketing.”

• Present your product. It remains to finally convince the client and correctly present the product. For this, arguments must be prepared in advance based on the needs of the target audience.

To engage in productive lead generation through LinkedIn, use the main tool – inviting (manually or using an automated search). Adhere to the business principles of negotiating so that users turn into actual customers and do not leave after the very first exchange of replicas. If you hire the team of BrightestMinds lead gen agency, the expert will choose the most effective campaign and help you get more leads within a short period.